The Simple and Smart SEO Show
The best SEO podcast for entrepreneurs and creative small business owners who want to build a better website to grow their business!
✨This SEO-focused podcast combines brand strategies mixed with fresh ideas for websites, digital marketing, and customer experience.
✨WHY SEO?
✨SEO is important because it can help a business be found by people searching for what they sell. In 2025, SEO for LLMs and AI-powered search engines will grow in importance. But don't feel overwhelmed: SEO can be simple and elevate your websites visibility with small changes over time.
✨Listen to this podcast every week to learn how you can make your website rank higher without spending thousands of dollars per month!
Podcasting since 2022 • 225 episodes
The Simple and Smart SEO Show
Latest Episodes
Best of 2025: SEO, Branding, and Smart Business Growth
In this solo “Follow Through Friday” episode, Crystal Waddell (that's me!) reflects on the powerful branding and SEO insights shared by Mordy Oberstein (Former Head of Brand at Wix and Unified Brand Marketing.) I'm sharing how I've ...
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Season 5
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Episode 190
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13:26
Bye, Bye Digital Silos! Hello, Intent-Driven SEO with Ashley Liddell from Deviation (Part 2)
In this episode of the Simple and Smart SEO Show, Crystal Waddell (that's me!) welcomes back Ashley from Deviation to dive deep into the evolving world of search. We break down digital silos across marketing teams, explore ...
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Season 5
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Episode 189
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25:26
How to Maximize Black Friday Sales with Automated Email Marketing – Featuring John Hogan from Grid and Pixel
In this Black Friday-themed episode of the Simple and Smart SEO Show, Crystal Waddell welcomes John Hogan, co-founder of Grid and Pixel. We dive deep into ho...
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Season 4
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Episode 188
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17:22
Search Everywhere®: Reimagining SEO Across All Platforms with Ashley Liddell (Part 1)
In this episode of The Simple and Smart SEO Show, I'm stitting down with Ashley Liddell, co-founder of Deviation, to explore the concept of “Search Everywhere® .” From Sephora’s “Black Beauty Is Beauty” camp...
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Season 4
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Episode 187
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19:05
Using Shopify with AI and Smart E-Commerce Strategies (Part 2 with Deonnah Carolus)
📌 Episode Summary: In this episode, Crystal continues her conversation with Deonnah Carolus, the founder of E-Commerce Savvy, diving deeper into launching and scaling Shopify stores with the help of AI tools. Deonnah shar...
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Season 4
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Episode 186
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