Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
Ready to turn your Etsy shop into a powerhouse brand on Shopify?
The Simple and Smart SEO Show is the go-to podcast for Etsy sellers ready to bridge the gap between a marketplace shop and a powerhouse Shopify brand.
I don't believe in one-size-fits-all roadmaps.
Instead, I provide the high-level SEO insights and strategic shifts you need to interpret for your unique business.
Join me to learn how to master the Shopify ecosystem, own your traffic, and build a brand that thrives on your own terms through smart, data-driven insights.
Whether you’re just opening your Shopify store or looking to optimize an existing one, join us each week to simplify your marketing and grow your business on your own terms.
Podcasting since 2022 • 234 episodes
Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
Latest Episodes
Why AI Content All Sounds the Same (And How to Stand Out With Smarter SEO)
In this episode of The Simple and Smart SEO Show, I’m joined by Brooke Grammer, host of the How I AI podcast, for a powerful conversation about what’s really happening to content in the age of AI.If you’ve noticed that ...
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Season 5
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Episode 199
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23:25
SEO Isn’t Dead — It’s Evolving: AI Search, Revenue & the New Rules of Success (Crystal Ortiz Part 3)
Is SEO dead? Not even close.In part 3 of this Crystal Squared episode of The Simple & Smart SEO Show, Crystal Waddell sits down with Crystal Ortiz to unpack what’s really happening in the world of AI-powered search.
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Season 5
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Episode 198
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15:26
The Art of Relationship Building in SEO: Timing, Trust, and AI Tools (Crystal Ortiz Part 2)
In this episode of the Simple and Smart SEO Show, Crystal Waddell and Crystal Ortiz dive deep into the psychology behind consumer decision-making and how that translates into smarter, more effective SEO strategies. The...
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Season 5
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Episode 197
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13:59
From SEO to CX: Crystal Ortiz on Why Customer Connection Is the Ultimate Ranking Factor (Part 1)
In this thoughtful episode of The Simple and Smart SEO Show, Crystal chats with fellow SEO expert Crystal Ortiz, founder of Socialhart. With over a decade of experience in digital marketing and a background in education, Cr...
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Season 5
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Episode 196
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18:45
How AI Search Traps Businesses in Their Old Positioning (And How to Fix It) (Semantic SEO Part 2 of 3)
In this episode of the Simple and Smart SEO Show, Crystal Waddell breaks down how AI search systems can lock businesses into outdated messaging, even after they've evolved. Using a real-world case study of a lawn service co...
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Season 5
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Episode 195
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13:08
