Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
Ready to turn your Etsy shop into a powerhouse brand on Shopify?
The Simple and Smart SEO Show is the go-to podcast for Etsy sellers ready to bridge the gap between a marketplace shop and a powerhouse Shopify brand.
I don't believe in one-size-fits-all roadmaps.
Instead, I provide the high-level SEO insights and strategic shifts you need to interpret for your unique business.
Join me to learn how to master the Shopify ecosystem, own your traffic, and build a brand that thrives on your own terms through smart, data-driven insights.
Whether you’re just opening your Shopify store or looking to optimize an existing one, join us each week to simplify your marketing and grow your business on your own terms.
Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
Latest Episodes
From SEO to AI Search: Building a Modern Visibility Ecosystem That Actually Works
Crystal sits down with SEO expert Aimee Jurenka to unpack what visibility really looks like in the age of AI search. As traditional funnels break down and LLM-driven discovery rises, Crystal shares a practical, no-fluff framework for staying co...
SEO, But Make It Honest: Traffic, AI, and the Truth No One Wants to Say (Part 2 with Aimee Jurenka)
Is the old inbound marketing playbook officially broken? According to AI Visibility Strategist Aimee Jurenka, it’s time to "throw a funeral" for the traditional traffic metrics we’ve relied on for a decade.In this episode, Crystal...
SEO Got Us Traffic… But Not Sales (Here’s the Problem) Part 1 With Aimee Jurenka
In this episode of The Simple and Smart SEO Show, I sit down with SEO expert Aimee Jurenka to unpack a major shift happening in the industry right now:👉 The death of inbound marketing as we know it.For over a decad...
The SEO & Content Strategy That Actually Drives Growth (Part 2 With Matt Diamante)
In this episode of The Simple and Smart SEO Show, Crystal Waddell sits down with SEO expert Matt Diamante in part 2 of their conversation to break down what actually moves the needle in your business visibility.Matt shares why m...
How Simple SEO Really Works (and Why Most Advice Is Wrong) with Matt Diamante
In this episode of The Simple and Smart SEO Show, Crystal welcomes back SEO educator and entrepreneur Matt Diamante to unpack what’s really driving his explosive growth.Plus, why most SEO advice is overcomplicated or outdated.
